Aspiring Professional

MichaelA.WestIII

Double Major in Marketing & Psychology

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01Introduction

Building a career where consumer psychology meets business growth.

Driven by curiosity and a bias for action, I build things that connect people to what they need — treating every project as a test kitchen to experiment, learn, and grow.

Marketing and psychology are my lens; people are the through-line. Whether it's a client, a fund, or a classroom, the goal's the same: understand what drives someone, and help them get there.

02Selected Experience

What I'm doing now.

Full résumé

Enterprise Mobility

Business Development/Marketing Intern

May 2026 – Present

Maryland Heights, MO

Collaborated with a team of 10 interns in a startup program marketing Enterprise Mobility's car-sales business to a broader customer network, validating market demand to inform leadership's budget-allocation decisions.
Presented workflow and process changes to senior leadership that were adopted, streamlining the sales cycle and directly increasing sales by 14%.
Ranked #1 out of 10 interns for all-time customer engagements, averaging 700+ weekly touchpoints across target segments.
Manage prospecting and pipeline across Salesforce, AWS WorkSpaces, and a custom CRM tracker I built to monitor engagements and conversion.

Westhird

Founder

May 2026 – Present

St. Louis, MO

Founded Westhird, a digital marketing agency delivering custom websites, brand strategy, and local search optimization for small businesses and trades — growing client organic web traffic by an average of 10% after launch.
Execute the end-to-end sales funnel solo — prospecting a continually growing pipeline of local businesses and converting cold outreach into 4 signed clients within three weeks.
Deliver campaigns that grow bookings, lead volume, and Google visibility, converting first-time clients into recurring monthly retainers.
Manage operations end-to-end: client discovery, marketing strategy, design, development, and ongoing performance optimization.

The Gatesworth

Concierge

Aug 2025 – Present

University City, MO

Act as primary point of contact for 200+ residents and guests, resolving inquiries and client requests in real time.
Coordinate reservations, transportation logistics, and resident events, applying project management across competing priorities.
Manage daily package and mail distribution for 50+ items, tracking inventory in CRM-style logs to ensure on-time delivery across multiple floors.

See full résumé

03Skills

What I bring to the table.

Professional

Marketing Strategy
Brand Positioning
Market Research
Lead Generation
Business Development
Client Relations
Project Management
Leadership

Technical

Google Analytics
Microsoft Excel
Salesforce & CRM Tools
Data Analysis
SEO & Local Search
Email & Social Media Marketing
PowerPoint
Word
AI Application Development

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